Google looks to be feeling the loss of its bidding war with Amazon for game streaming service Twitch, which was picked up by the retail giant in the middle of last year. However, Google is going to fight back with its own live-streaming events, with a plan to put a lot of effort into pro-gaming and let's plays.
Youtube has hosted gaming content in the past and has been streaming the League of Legends World Championship finals since 2013, but that's not an exclusive stream so most people simply watch on Twitch or other sites.
How then, will Google hope to make people use its service to watch gaming over others? Its first step is going on a hiring spree according to the DailyDot. It claims that the search giant has taken on over 50 different streaming engineers in the past few months, who it plans to leverage to offer a unique and fast streaming experience.
Chances are it will also levy its financial weight in order to secure exclusive access to certain streamers and their content, but then of course, it's not like Amazon couldn't offer something similar with its large cash reserves.
Google is expected to give more details about its new streaming service sometime this year, potentially at E3 in June.
